fall beer festival

LANSING, Mich – A record 101 Michigan breweries  are headed to downtown Marquette on Saturday, September 7 for the Michigan Brewers Guild’s 11th Annual U.P. Fall Beer Festival. The event takes place along the shores of Lake Superior in Mattson Lower Harbor Park. The beer list is still in the works and will be posted online along with the entertainment schedule.

The U.P. Fall Beer Festival hours 1-6pm, with one-hour early admission for current Enthusiast Members when special beer offerings planned during that first hour.

Festival tickets are still available for $45 in advance or $50 the day of, online at as well as at select Marquette locations including The Vierling & Marquette Harbor Brewery, Blackrocks Brewery, Ore Dock Brewing and Marquette Food Co-op. Tickets will also be available at the Will Call tent at the festival entrance beginning at 11am on September 7.

The Michigan Brewers Guild was formed in 1997 and held its first festival in July 1998. Today, the Guild hosts four festivals dedicated exclusively to Michigan craft beer produced by its more than 290 member breweries (a number that increases on a monthly basis).

The Michigan Brewers Guild is the network of innovative and passionate brewers that serves as the recognized advocate for the Michigan craft beer industry. The mission of the Michigan Brewers Guild is to promote and protect the Michigan craft beer industry with an overarching goal to help craft beer acquire 20% of the market by 2025.

Michigan’s thriving brewing industry contributes more than 17,000 full-time jobs and $700 million in labor income / wages, with a total economic impact of over $2.4 billion. In terms of overall number of breweries, microbreweries and brewpubs, Michigan ranks #4 in the nation—supporting its title as “The Great Beer State.”



up beer fest

Nothing could stop people from enjoying U.P. Beer Fest this past Saturday.

Not the 10-hour drive to Marquette (for downstate attendees).

Not the monsoon rainfall that started at nine o’clock that morning and didn’t stop until six o’clock that night.

And definitely not the mud pit or creek of flood water that surrounded all of the beer tents.

Everyone was just too determined to have fun and drink great Michigan beer.

It makes sense. Although it may not be official, the term “favorite festival” is uttered by many in regards to this annual September event. For craft staff, September means summer madness is finally slowing down. There is an air of relaxation around it all—a loosening of the tension between shoulders.

As for attendees—a majority are Upper Peninsula residents, and their love for their region is palpable and proud. Nothing at all would sway them to say anything negative about the festival. It’s on their home turf—the beautiful Lower Mattson Park on Lake Superior—providing excellent views and close vicinity to downtown happenings.

Between the great hospitality of Marquette and the impressive organizational skills of the Michigan Brewers Guild, everyone is happy.

The Guild’s only one-day festival on their yearly calendar, there was still plenty of time to experience all the activities surrounding the U.P. festival. Leading up to Saturday was Marquette Craft Beer Week, a whole week dedicated to blending the local craft scene with other breweries from all over the state. Marquette restaurants, taprooms, and bottle shops played host to a variety of awesome happenings: White’s Party Store, an amazing local bottle shop and homebrew equipment destination, hosted multiple tastings with Upper Hand Brewery, New Holland Brewing, and Bell’s Brewery.

Jamie Strand, owner of White’s as well as the head organizer of Marquette Craft Beer Week, said the participation reach-out had been amazing.

“It used to be U.P. Craft Beer Week, but Marquette is such a center for craft beer in this region that it made sense to make the change.”

A Pint Above, a nonprofit organization celebrating Marquette’s craft scene, was on hand to help provide pourers at the festival as well as help coordinate events throughout the week.

Local Marquette brewery Blackrocks held their special release of barrel-aged Gnomas, a delicious and higher gravity twist on the original recipe, at their downtown production facility. Short’s Brewing Company premiered a special pairing menu with Lagniappe’s, a local Cajun Creole eatery. The Recovery Room, a newly opened restaurant and bar in place of the old Rover, hosted a double Tap Takeover alongside Dragonmead Microbrewery and Beards Brewery.

There were plenty other special events to whet the taste buds leading up to U.P. Beer Fest.

This year, the festival itself played host to 6,000 people, 86 breweries, and countless drinking options. To start celebrating fall, many breweries brought beers to highlight the seasonal transition. Oktoberfests, Brown Ales, Barrel Aged Stouts and Porters—they were all popular choices, especially as the day boasted cooler weather and rain that blasted through waterproof gear.

Fetch Brewing Company brought their Mad Swag Triple IPA, a deliciously malt-forward and hop-forward beer that made the taste buds sing with bitterness.

Many people went feverishly from booth to booth, asking after an infamous peanut butter Stout that turned out to be Grand Armory Brewing Company’s Nutter Your Business.

People jumped across a creek of flood water to drink the Tobacconist Porter by Our Brewing Company.

David Gill, President of the local Marquette Homebrewers, said fondly, “It’s been nothing but rain at all of the U.P. festivals this year, so maybe this is just us saving up our karma points for next year. Although weather will never stop people up here from attending a beer fest.”

With so many great distractions from the weather, attendees and breweries alike had a fabulous time. And sure, when the torrential downpour came down like a nonstop wave of water, 6,000 people crushed under all of the beer tents and brew staff held onto their tent poles for dear life; but it was no matter—it just brought people closer together and closer to the beer.

MARQUETTE — It is a truth universally acknowledged that a person attending a beer festival must be in want of nothing (excluding, of course, more beer). But put said beer festival on the shore of Lake Superior, where the climes are agreeable, the scenery is picturesque, and the local humor is good, well, then you’ve got a downright euphoric attendee.

Such was the case at this year’s Michigan Brewer’s Guild U.P. Fall Festival in Marquette.

When asked their favorite part of this year’s U.P. festival, most attendees said simply, “It’s in the U.P.” Whether their responses were influenced by the view from Mattson Lower Harbor Park, the good-hearted nature of Marquette’s inhabitants, or the alcohol, brewers, staff and public alike had positive vibes for Michigan’s superior peninsula (in orientation, that is).

“This is my favorite beer fest. It’s a gorgeous setting, it’s a laidback atmosphere,” said Short’s Brewing Company Liberation Specialist Ryan Engemann, “and then being up in the U.P. with fantastic people — the attitude really can’t be beat.”

Laren Avery of Mountain Town Brewing Company, who sported a banana costume because “you can’t be too crazy at these things,” said, “I love the atmosphere, the fact that we’re right on the lake, you just can’t get this anywhere else in the state.”

The Fall Festival featured over 400 different beers from 60 Michigan breweries. Brews ranged from crowd favorites like Founders’ KBS to off-the-wall experimental beers like B. Nektar’s Troll’s Offering, which was described as a “pasty beer,” brewed with potatoes, rutabaga and carrots, and served with ketchup around the rim. With such a promising variety of local craft brews, the festival drew a sellout crowd of 4,000 attendees.

Upper Peninsula native John Orttenburger said he attended the festival to experience the availability of beers from breweries who don’t yet distribute to his area.

“You have to come out and try all the beers that you can’t always get around to trying. When [the breweries] all come to one spot, you have to go to them,” Orttenburger said.

Others came for the camaraderie, which was highlighted periodically throughout the day as the entire crowd raised their glasses and joined in on the roar of 4,000 voices.

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Several U.P. breweries, which are often less likely to show up to all of the Lower Peninsula-based festivals, made sure to attend this season’s festival.

“Most of [the festivals] I don’t make it to because I just can’t keep up enough in the summer to even go to them,” said Derek “Chumley” Anderson, brewmaster at The Vierling.

“The fact that the U.P. Beer Fest is in our backyard is fantastic,” said Blackrocks Brewery co-owner Andy Langlois. “To see people make the long trek from downstate, and to rekindle some friendships, and also to see our current customers out here enjoying some other breweries is a wonderful thing.”

Several U.P. breweries attended to represent the growth of craft brewing in the Upper Pensinsula. Marquette’s Ore Dock joined Blackrocks and The Vierling, along with other growing Upper Peninsula breweries like Soo Brewing Company out of Sault Ste. Marie, Jasper Ridge Brewery from Ishpeming, Houghton’s Keweenaw Brewing Company, Cooper Harbor’s Brickside Brewery, and Calumet’s Red Jacket Brewing Company.

With this year’s sold-out attendance, it’s safe to say the atmosphere and craft beer of the U.P. are no longer some of Michigan’s best kept secrets.

Local bands State 51 and Frank an Da Beanz entertained the crowd with covers of Neil Diamond, The Doors, Stevie Wonder and much more. The members of Frank and Da Beanz donned pink rabbit costumes and performed under a banner that read “#RELEASETHERABBITS” in support of Blackrocks Brewery, which has a staple cream ale called Grand Rabbits.

The festival also had local restaurants serving food to attendees, including pub food from Stucko’s Pub & Grill, fried fresh Lake Superior whitefish from the Gordon’s, and Indo-European food from The Rubaiyat Falafel.