burning foot

The one-of-a-kind beer fest will take place on Muskegon’s scenic Pere Marquette Beach on August 24, 2019


Muskegon, Mich. — For the fifth year in a row, Lakeshore Brewers Guild is hosting the Great Lakes region’s only on-the-beach beer festival. Burning Foot Beer Festival returns on August 24, 2019. This year’s edition promises more breweries, bigger bands and better sound.

“We’re really upping our game this year,” said Burning Foot Beer Festival Chairman Allen Serio.

Eighty breweries from around the Great Lakes region will be represented at the festival. Festival goers can sip world class craft brews and munch on food offerings from six local food vendors, all while exploring the gorgeous natural scenery that permeates Pere Marquette Beach in Muskegon, Michigan.

The festival will feature a “Hop Up” Art Tent with brewery inspired art by local and regional artists. Attendees can also look forward to the flaming “Hop Tower” installation, interactive element charging stations and more.

burning foot

Every year, Burning Foot Beer Festival brings in a mix of acclaimed local and national musical acts, and this year is no exception. The festival will have two stages, one main stage and one waterfront stage for acoustic acts. The music will kick off with high-energy country performer Matt Williams. The lineup also includes regional bands like Tropadelic and the Melophobics. Nineties alternative band Sponge will also perform, and the headlining band is national act Everclear, known for ‘90s hits like “Santa Monica” and “Father of Mine.” Check out the full band lineup on the Burning Foot Beer Festival website.

The experience promises to be one of a kind.

“Once you see that sunset over Lake Michigan on an August night while you’re drinking good beer and listening to great music—you can’t beat it,” Serio said.

Festival goers don’t need to worry about getting home after the festival, either—with the purchase of camping tickets, they can camp on sites right next to the festival grounds.

“You get down there, you spend the whole day at the beach, you enjoy this great festival, and then you can sleep right next door and wake up and hear the waves 20 feet away, crashing on the shore,” Serio said.

Tickets for the festival will first be available at a ticket release party hosted at the downtown Muskegon beach volleyball courts located behind the Western Market chalets on Saturday, June 8 from 12-4 p.m. The party will feature draft beer and music, and all tickets will be on sale without a processing fee before they are released online. General Admission tickets will also be available at a discounted rate of $45.

Online ticket sales will open at 5 p.m. on June 8, with General Admission tickets at $50, “Sandbox” VIP tickets at $125 and Designated Driver tickets at $20. Festival goers interested in camping can purchase tent tickets at $50 per tent and RV camping tickets $100 per site. Shuttle tickets are $10 each.

Participating breweries include:


  • Arclight

  • Arbor Brewing Company

  • Ascension Brewing

  • Atwater Brewery

  • Barrel & Beam

  • Batch Brewing Company

  • Beards Brewery

  • Bell’s Brewery

  • Big Hart Brewing Co

  • Big Lake Brewery

  • Boatyard Brewing Co

  • Brew Detroit

  • Brewery 4 Two 4

  • Brewery Vivant

  • Brooks Brewing

  • Cedar Springs Brewing Company

  • Cellar Brewing Co

  • Cheboygan Brewing Company

  • City Built Brewing Company

  • Clam Lake Beer Co

  • Cranker’s Brewery

  • Creston Brewery

  • Distant Whistle

  • Drafting Table Brewing Company

  • Dragonmead Microbrewery

  • Draught Horse Brewery

  • Eastern Market Brewing Co.

  • ELK Brewing

  • Fetch Brewing Co

  • Final Gravity Brewing Co

  • Founders Brewing

  • Grand Armory Brewing

  • Griffin Claw Brewing Company

  • Harbor Light Brewery

  • Haymarket Beer Company

  • Lansing Brewing Company

  • Ludington Bay

  • Midland Brewing Company

  • New Holland Brewing Co.

  • Newaygo Brewing Co

  • North Channel Brewing

  • North Pier Brewing Company

  • Odd Side Ales

  • Old Nation Brewing Company

  • One Well Brewing

  • OpenRoad Brewery

  • Our Brewing

  • Perrin Brewing

  • Petoskey Brewing

  • Pigeon Hill Brewing Company

  • Pike 51

  • Railtown Brewing Company

  • Rake Beer Project

  • Right Brain Brewing Co.

  • River’s Edge Brewing Co.

  • Rochester Mills Beer Co.

  • Saugatuck Brewing Co

  • Schmohz Brewing

  • Short’s Brewing Company

  • Silver Harbor

  • Sister Lakes Brewing Company

  • Speciation Artisan Ales

  • St Ambrose Cellars

  • Starving Artist Brewing Co

  • Stormcloud Brewing Company

  • Tantrick Brewing Co

  • Tapistry Brewing Company

  • Territorial Brewing Co.

  • The Mitten Brewing Company

  • Thornapple Brewing Company

  • Three Blondes Brewing

  • Trail Point Brewing

  • Unruly Brewing Company

  • Vander Mill Cider

  • Watermark Brewing

  • Waypost Brewing Co.

  • White Flame Brewing Co


  • Central State Brewing


  • Revolution Brewing Co.


  • Sprecher Brewery

burning foot

Muskegon, Mich -– Muskegon’s Pere Marquette Beach will ignite on August 25, 2018, for the 4th Annual Burning Foot Beer Festival. Serving as Michigan’s only barefoot beer festival on the beach, festival goers can enjoy some of the finest craft beer found in the Great Lakes region, revel in local art and food, groove to local and national music acts, and take in the beautiful shoreline of Lake Michigan. Burning Foot will feature 70 breweries this year from Michigan, Illinois and Wisconsin.

A stellar lineup of music acts will be gracing the main stage with this year’s headliner to be Eve 6. The last two years, Burning Foot has featured the Sublime tribute band Badfish on the main stage. This year the festival will feature two of Sublime’s contributing members Michael “Miguel” Happoldt and Marshall Goodman “Ras MG” performing with the The Long Beach Dub Allstars. Local bands Mustard Plug and Flexadecibel will be returning to the festival this year, having both previously shared the Burning Foot stage in 2016. A new waterfront stage will be featured at the festival this year, with acoustic performances by Brett Dame and Brother James.

Another new aspect to the festival for 2018 is the approach to its food. In years past, they’ve curated some delicious custom menus, but now they’ll be getting 4 local restaurants involved to take the reigns. The official food vendors will be Hamburger Mikey, Rad Dads’ Taco & Tequila Bar, Bone Ends, and Fatty Lumpkins Sandwich Shack.

Burning Foot Beer Festival loves the community it’s located in, and in addition to working with local restaurants will also be involved with some wonderful non-profit organizations. Coming back again is Habitat for Humanity, who runs our Bike Valet, as well as Noah’s Project who operates the Shoe Check-In. (No Shirt, No Shoes, No Problem!) The latest addition, Kid’s Food Basket, will be taking care of the new Pretzel Necklace area of the festival.

Brewery List:
Arbor Brewing Company
Arcadia Brewing Company Kalamazoo
Arclight Brewing Company
Atwater Brewery
Beards Brewery
Bell’s Brewery
Big Hart Brewing Co.
Big Lake Brewing
Brewery 4 Two 4
Brewery Vivant
Cedar Springs Brewing Company
Cellar Brewing Company
City Built Brewing Company
Craft House
Cranker’s Brewery
Dark Horse Brewing Co.
Distant Whistle
Draft Horse
Drafting Table Brewing Company
Elk Brewing: Grand Rapids
Fetch Brewing Company
Final Gravity Brewing Company
5 Lakes Brewing Company
Founders Brewing Co.
Grand Armory Brewing
Gravel Bottom
Greenbush Brewing Co.
Greyline Brewing Co.
Lansing Brewing Company
Latitude 42 Brewing Company
The Livery
Mountain Town Brewing Company
New Holland Brewing Co.
Newaygo Brewing Company
North Channel Brewing
North Pier Brewing Company
Odd Side Ales
Old Nation Brewing Co.
One Well Brewing
Open Road Brewing
Our Brewing Company
Paw Paw Brewing Company
Perrin Brewing Company
Pigeon Hill Brewing Company
Hudsonville Pike 51 Brewing Co.
Railtown Brewing Company
Right Brain Brewery
River’s Edge Brewing Co.
Rochester Mills Beer Co.
Rockford Brewing Company
Saint Ambrose
Saugatuck Brewing Company
Schmohz Brewing Co.
Short’s Brewing Company
Silver Harbor Brewing Company
Starving Artist Brewing Co
Stormcloud Brewing Company
Thornapple Brewing Company
Trail Point Brewing Company
Tri City Brewing Company
Triple Root
Unruly Brewing
Vander Mill
White Flame Brewing Co.

Sprecher Brewery
Milwaukee Brewing Company

Lagunitas Brewing Company Chicago
Revolution Brewing



The Lakeshore Brewers Guild promotes the local craft beer industry and the lakeshore’s natural beauty. As a supplement to the Michigan Brewers Guild, the Lakeshore Brewers Guild is focused on counties that touch Lake Michigan. States included are Michigan, Indiana, Illinois, and Wisconsin. Throughout these counties, the guild is working with its members to build the “Lakeshore Ale Trail,” a region rich in craft breweries, natural beauty, and the economic benefits that flow from successful locally-owned and oriented businesses. Through these collaborative efforts, the Lakeshore Brewers Guild is becoming a driving force in supporting both its members and local economies.


burning foot

Organizers of the Lakeshore Brewers Guild know how to throw an epic end of summer bash. They hosted 65 breweries from all around the shores of Lake Michigan, brought in several legendary bands to play live music, set up a couple community bonfires, offered overnight camping on the shore of Lake Michigan, and mixed it all together at Muskegon’s Pere Marquette Beach.

The park’s vast stretch of white sand and fresh water was the ideal location for the appreciative crowd of attendees to savor gathering with friends at this year’s 3rd annual event. Cool breezes off the lake kept everyone smiling on a day of perfect summer sunshine.

A friendly reminder printed on the event program says “Be sure to enjoy yourself while you’re here, which shouldn’t be too hard since you’re on one of the most beautiful beaches on Lake Michigan, taking in the sights, and sounds, and friends all around you, cheers!”

Beer enthusiasts had a fair share of options from local and regional breweries. Participating guild members are mainly located in counties that border Lake Michigan, with a few inclusions from further inland.

burning foot fest

burning foot fest

burning foot fest

Music filled the air throughout the event, including Melophobix, Southpaw, and Tropidelic‘s synergistic sounds. Festival favorites Badfish returned this year to please the crowd with retro Sublime hits. Headliners Less Than Jake ended the evening with a raucous pit of revelers in front of the stage doing their thing. Guests left the festival grounds with grins on their faces.

“Where else can you go and enjoy beer from over 60 breweries on arguably the most beautiful beach in Michigan? Burning Foot has become one of our most anticipated days of the year—we liken it to Christmas for the beer-lover. It’s worth every penny that we spend to enter. We already have it on the calendar for next summer!” said Amy Silvis, who has attended all 3 years along with her husband Josh.

Next year’s festival is slated for Saturday, August 25th. Tickets will go on sale in June.



Photography: Steph Harding

burning foot

Imagine you and your friends on a sandy beach along Lake Michigan, encircled by the area’s best breweries, jamming out to some awesome live music; could there be a better way to end summer?

Well, on August 26, the Burning Foot Beer Festival will once again take over the Pere Marquette Beach in Muskegon, MI. Burning Foot is set directly on the sandy shores of Lake Michigan, where you can roam barefoot throughout the circle of breweries, enjoying the best the area has to offer.

The Burning Foot Beer Festival was started just three years ago by the Lakeshore Brewers Guild with 36 breweries and 4 live bands. The first year was fairly low-key, but as the Guild has grown, so has the festival.

burning foot


The Lakeshore Brewers Guild is a regional guild that encompasses breweries that surround the Lake Michigan shoreline. This includes breweries in Michigan, Indiana, and Wisconsin.

“We’re really paying attention to our area, and taking the base that was Burning Foot and expanding,” said Allen Serio, a board member of the guild.

Burning Foot brings the mission of the Lakeshore Brewers Guild to life and exemplifies the “lakeshore lifestyle.” If you’ve spent any time along Lake Michigan or in the shoreline’s vibrant communities, you’ll understand why this festival incorporates more than just beer. There’s a certain “energy” to a lakeshore lifestyle—it’s uplifting, creative, and free-spirited.

“We are a part of this circle, this family for just a brief period of time, and we really want to create a great experience,” said Serio.

This year’s event will boast 65 breweries and 5 live bands, including two national acts. The festival has evolved in many ways over a short period of time, as the guild continues to expand its representation of all that is great about communities along Lake Michigan.

“Every year you should see an increase in music and quality. The atmosphere is really a focus for us; the sound, lighting, and colors all are all part of the experience. The energy level is something you don’t get in many places,” said Serio.

In the center of last year’s festival was a stunning hop tower art installation. Expect to see more brewery art this year, as well as the return of a shoe check-in, beach camping, a bike valet, unique “cross-lake” brewery collaborations, and a VIP lounge area.

The shoe check-in and bike valet services are not only nice festival add-ons, but also serve as ways to give back to the community. Donations from the shoe check-in will again go to Noah Project, a no-kill animal shelter in the area. The bike valet will be set-up and run by Habitat for Humanity, with donations from that service returning to the organization.

The newly added VIP area will be an exclusive space in a prime location close the stage. It will include a covered tent area, a tiki bar, fire pits, lounge area, and access to food and beverages.

And, as part of the experience, there is also the unique option to camp along the lakeshore. Tents can be set up along the sandy beach and campers are placed in the parking lot (sites do need to be reserved in advance). Muskegon’s trolley service is also available to make sure everyone has a safe and enjoyable experience.

Tickets for this year’s festival can now be purchased online.


lakeshore brewers guild

Here in Michigan, we have lakes. Lots of lakes. In fact, we are referred to as the “Great Lakes State.” We have other great stuff, too, but it’s pretty amazing to be known for lakes.

This is all common knowledge. People from all over the world come to this state just to see our lakes. They are called wonders of the world, are compared to oceans—a whole barrage of titles and phrases that try to describe just how majestic Michigan is.

Michigan also happens to be great at beer.

lakeshore brewers guildWith this winning combination of beer and lakes came the creation of the Lakeshore Brewers Guild in 2015. As with all great ideas in the craft industry, this one started over a pint of beer and a conversation between friends. They simply wanted to align the collaborative spirit of Michigan craft with the Lake Michigan communities in order to watch them grow and support each other.

Allen Serio, board member of the guild and casually referred to as the “Director of Chaos,” states that, “the idea for the guild came organically” on the foundations of collaboration and community.

“We are uniquely more collaborative than competitive in Michigan. The heart of the brewing industry is each of them loving their communities,” said Serio.

To step back and look around at Michigan breweries, it can definitely be noted that each one reflects their surrounding community and lifestyle, paying tribute to the people and purpose of the area. And vice versa, each city, town, and location proudly gives that support and love back into the brewery.

Great at lakes: check. Great at beer: check. Michigan is also great at sharing.

In this instance, the purpose of the guild is simple and the reach is wide. The first ever multi-state guild, the reach includes all of our neighbors along the Lake Michigan lakeshore. And by bringing lakeshore breweries together, it unites many different identities under common goals and motivations.

lakeshore brewers guild

Allen Serio

“We want to foster the collaborative nature of the craft industry,” said Serio. “The lakeshore and the lifestyle that surrounds us is the core of the guild and has fostered a lot of ideas.”

The purity and simplicity of the lakeshore mission has opened up opportunities for Michigan to join with other lake states, which has created an amazing dynamic of further collaboration and support. Not to mention, it offers different perspectives and practices based on other communities, which promotes even more inspiration.

“The lifestyle is different across the lake. They come to Michigan—to the small beach towns to relax. And on the other hand, we in Michigan love the big cities.”

The exchange of interests and cultures is always win-win in this scenario, especially as more and more breweries pop up every year looking to make it amongst craft enthusiasts. Michigan is known for its craft breweries and diehard fans, but as the number of breweries grows, sustainability comes into question. With the membership of the guild connecting craft communities together, it plants the seeds for future relationships, especially in regards to distribution and brand growth across the lake in all directions.

“The love and relationships should be good for everyone. We can create something together.”

One of Michigan’s lakeshore neighbors and members of the guild is
3 Sheeps Brewing Co. located out of Sheboygan, WI. They have been very excited to join up and share experiences. Grant Pauly, founder and brewmaster, recognizes the mission of the guild, and is eager for the brewery to actively share, support, and promote it.

lakeshore brewers guild“It has been very nice to connect with those breweries in Michigan,” says Pauly. “Most guilds are divided by state, so having a guild that we can connect with that crosses that state line is fun.”

Like many of the breweries and members involved in the guild, Pauly grew up along the lakeshore and has a big love for the lake that has joined so many people together.

“I am extremely impressed by the guild. They are so well organized, and their focus just seems to be spot on. Their focus on promoting craft beer has been great, but I really love how they are also championing the lakeshore.”

This belief is shared by many others, such as Milwaukee Brewing Company (MKE). Their Director of Sales, Mike Christensen, represents a craft community that loves the lakeshore as much as Michigan does.

“A great source of water is always an integral part of brewing quality beer and we have that great privilege of sharing in one of our region’s greatest natural resources–Lake Michigan,” says Christensen.

Huge on sustainability, innovation, and sourcing lakeshore brewers guildtheir ingredients locally, this Wisconsin brewery has a plethora of information to offer.

Christensen notes, “Helping to promote and drive attention to all of the craft breweries in the Lake Michigan region through a common guild will, in turn, help bring all of our breweries more attention nationally; and this will help steward an effort to preserve this great natural resource.”

Officially operating for only a year so far, the passion behind this organization has caught hold enormously fast, and Serio is continually impressed and humbled by the interest.

“We feel that we haven’t done the guild justice yet because there is so much more we want to do. That passion and that drive to get to the next level—breweries see that and buy into the same goals,” said Serio.

burning footLast summer the guild hosted their first major event called The Burning Foot Beer Festival. Held on the hot sands of Lake Michigan in Muskegon, the festival boasted a coming together of beer, music, and the lakeshore lifestyle.

And the worst thing that could happen at a beach party happened: it rained.

But it turns out, that didn’t matter one bit.

Serio said, thinking back, “I remember sitting in my car and it was just pouring rain, and I thought that everything we worked so hard for was going to fail. But people didn’t care. They saw the vision we wanted for the event and had a great, fun, unique time. And that was a major affirmation for us.”

It proves that as the craft industry grows, so does people’s love and dedication to it. Craft supporters come for the quality beer and to honor the quality of the community and people behind it. And on a larger scale, Michigan as a whole craft community is embracing other craft communities.

“What we’re seeing right now is amazing. The stories and relationships are amazing to watch grow. You should hear the conversation the Milwaukee brewers have with the Michigan brewers,” said Serio.

This year the guild will host Burning Foot for the second time. 50 breweries from Michigan, Indiana, Illinois, and Wisconsin will share the lakeshore space, offering a myriad of beer styles and experiences. With the goal of improving on last year’s event, the theme has taken on more supporting elements—all of it locally inspired.

“We want to create an atmosphere that incorporates art and music and structure,” said Serio. “Something that really reflects both the industrial feel of the town of Muskegon as well as the relaxed, summer setting on the beach.”

Local art will be displayed, a lineup of local music will lead the beat throughout the duration of the fest, and local food will be provided, feeding the beach-beer theme.

Also fitting the theme is the option to beach camp this year, with both rustic and RV sites available for those who want to extend their Burning Foot experience

Fest-goers will also have the opportunity to donate funds to Noah’s Project, a kill-free adoption center for dogs. “We like craft beer and puppies…and really, who doesn’t?”

In general, the whole purpose for the guild and its activities is to make their communities better by working together. The beer may be the vehicle, but Lake Michigan is the driving force behind this united front.

“Whether it’s monetary value or volunteer hours, we want to contribute our time and efforts to keeping the communities and the lakes clean and beautiful,” said Serio.

Sharing beer, community experiences, and Lake Michigan seem to reflect the next collaborative evolution of the craft industry.


burning foot

Muskegon, Mich – After last year’s sold out festival on August 27th 2016, the warm summer sand of Muskegon’s Pere Marquette Beach will play host to the 2nd annual Burning Foot Beer Festival. From 3pm to 9pm, festival goers can enjoy some of the finest craft beer found in the Great Lakes region, with the beautiful shoreline of Lake Michigan serving as a backdrop. With 50 craft breweries from Michigan, Indiana, Illinois and Wisconsin gathering on the sand for the event, Burning Foot is poised to turn Muskegon’s beach into the perfect summer playground for craft beer lovers.

burning footAlthough Burning Foot is first and foremost a celebration of local craft beer, the festival also highlights the lakeshore’s stunning natural beauty (and hot summer sand)! Bordered by sand dunes to the east and Lake Michigan to the west, Pere Marquette Park provides world-class natural surroundings from every vantage point. In addition to the views and brews, Burning Foot showcases local and national music acts, a food menu that is beer and beach themed and local custom art, ensuring that festival goers experience the full flavor of life along the lakeshore.

The Lakeshore Brewers Guild will be hosting a Pre-release ticket party June 25th, 2016 at the Downtown Muskegon Beach Volleyball courts on the corner of 2nd & Western From 12:00 to 5PM. This free event will have tickets available before the online sale starts and will have food, music and craft beer onsite, partons will be able to kick back enjoy some tunes have a craft beer and sink their feet in the sand downtown. Tickets have been increased to 4000 (over 2500 last year) for $35 per and will be available for purchase online beginning on Saturday, June 25th at 5:01pm.

lakeshore brewers guildThe Lakeshore Brewers Guild promotes the local craft beer industry and the lakeshore’s natural beauty. As a supplement to the Michigan Brewers Guild, the Lakeshore Brewers Guild will focus on counties that touch Lake Michigan. States included are Michigan, Indiana, Illinois & Wisconsin. Throughout these counties, the Guild is working with its members to build the “Lakeshore Ale Trail,” a region rich in craft breweries, natural beauty, and the economic benefits that flow from successful locally-owned and oriented businesses. Joint advertising and cooperative support allows Guild members to grow while also establishing the region as a “beer tourism” hotspot. Through these collaborative efforts, the Lakeshore Brewers Guild is becoming a driving force in supporting both its members and local economies.

Breweries Attending Burning Foot 2016:

Arcadia Ales
Beards Brewing
Big Lake Brewing Company
Big Hart Brewing
Boatyard Brewing
Brewery Vivant
Cedar Springs Brewing
Constantine Brewery
Crankers Brewing
Draught Horse Brewing
Dutch Girl Brewery
Elk Brewing
Fetch Brewing Company
Final Gravity Brewing
Founders Brewing
Grand Armory Brewing
Gravel Bottom Brewing
Greenbush Brewing
Jolly Pumpkin
Kuhnnenn Brewing
Liberty Street Brewing
New Holland Brewing Company
North Peak Brewing Company
Newaygo Brewing Company
Odd Side Ales
Old Nation Brewing
Our Brewing Company
Pigeon Hill Brewing
Rail Town Brewing
Right Brain Brewery
Rockford Brewing Company
Saugatuck Brewing
Schmohz Brewing
Shorts Brewing
Stormcloud Brewing
Tapistry Brewing
Trail Point Brewing
Tri Cities
Unruly Brewing
Vander Mill Cider
White Flame Brewing

Lagunitas Brewing
Une Annee Brewery

3 Sheeps Brewing
Milwaukee Brewing Company
Mob Craft Brewing