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GRAND RAPIDS, Mich. – Founders Brewing Co. has announced the fifth annual KBS Week in Grand Rapids and the first-ever KBS Week in Detroit in honor of the 2018 release of Kentucky Breakfast Stout (KBS). KBS will be on tap at various Grand Rapids and Detroit locations from March 5 – 10, as well as at Founders taproom release parties on March 10 in both cities. KBS will be available in Michigan as of March 12 and across the remainder of Founders’ 46-state distribution on March 30.

“When we started brewing KBS about 16 years ago, very few other breweries were doing anything like it,” said Co-Founder and President, Dave Engbers. “The first few packaged runs were difficult to get off of our hands as there wasn’t much interest in a bourbon barrel-aged coffee-chocolate imperial stout, which seems pretty crazy these days. It has since become a phenomenon and we are happy to celebrate its annual release with the people of Grand Rapids and now, for the first time ever, our loyal fans in Detroit. Here’s to continuing beloved traditions and starting new ones!”

KBS is an imperial stout brewed with massive amounts of coffee and chocolate before aging in oak bourbon barrels in caves beneath Grand Rapids and at an offsite barrel-aging facility. KBS is the first installment of Founders Barrel-Aged Series, a lineup of six barrel-aged beers set to release throughout 2018. Newly announced year-round Backwoods Bastard, ranked as one of the highest rated beers in the world according to Ratebeer, will follow KBS in the series.

Celebrate KBS Week 2018

Where to Find: KBS Week began in response to the beer’s overwhelming global notoriety and a desire to share that with the West Michigan beer-loving community. This year, ten loyal bars and restaurant in the Grand Rapids and Detroit areas will tap a keg of KBS during a designated time slot the week of March 5-10. KBS Week will culminate with official release parties in both the Grand Rapids and Detroit taprooms on Saturday, March 10. KBS will be poured all day.

Visit Grand Rapids for KBS Week: In addition to the taproom release parties and keg tappings around Grand Rapids and Detroit, a handful of Grand Rapids-area hotels will be offering KBS week packages—including discounted room rates, limited edition gear in rooms and more—with information available on the Experience Grand Rapids website. For full KBS Week details, head to kbsweek.com.

beer month gr

Grand Rapids, Mich. – Experience Grand Rapids announces the second annual Beer Month GR, celebrating Grand Rapids’ award-winning craft breweries through collaborative events including Cool Brews. Hot Eats., the 13th Annual Winter Beer Festival, KBS Week, Tree Beer, and more. The month-long celebration beginsThursday, Feb. 15 and concludes Thursday, Mar. 15.

Throughout Beer Month GR, over 50 area restaurants and breweries will participate in the sixth annual Cool Brews. Hot Eats., which will showcase Grand Rapids’ unique craft beer and food scene. Cool Brews. Hot Eats. participants will offer beer-infused dishes throughout the month-long celebration.

Experience Grand Rapids will continue to offer its Beer City Brewsader® Passport program throughout Beer Month GR, which encourages craft beer lovers to visit eight Grand Rapids’ breweries in exchange for an official Brewsader® T-shirt. There will be additional prizes and incentives for those who become a Brewsader® during Beer Month GR. Extreme craft beer enthusiasts can also visit all 35 breweries to become an Ultimate Brewsader® and unlock exclusive deals and discounts.

Beer Month GR also includes the 13th Annual Winter Beer Festival on Friday, Feb. 23 from 5 to 9 p.m. and Saturday, Feb. 24 from 1 to 6 p.m. located at Fifth Third Ballpark. The Winter Beer Festival will feature more than 1,000 different craft beers from nearly 30 Michigan breweries, entertainment, and food for purchase. Tickets for Saturday, Feb. 24 are sold out, but guests can still purchase tickets for Friday, Feb. 23.

Experience Grand Rapids and GR Hopper have partnered together to provide hotel shuttle transportation from 12-area hotels for $10 round trip. For more information, visit here.

Also during Beer Month GR, Founders Brewing Co. will celebrate its fifth annual KBS Week, March 5-10. The weeklong celebration honors the highly anticipated release of Founder’s award-winning Kentucky Breakfast Stout (KBS). Throughout KBS Week, participating restaurants and breweries will host exclusive Taproom Release Parties. KBS Week Hotel Packages are also available and will include limited edition KBS gear.

In order to give back to local parks and community spaces, local brewers are partnering with Friends of Grand Rapids’ Parks (FGRP) to create tree-themed beers that will be featured throughout Beer Month GR. This year’s Tree Beer Release Party will take place at Harmony Hall on Thursday, Feb. 15 at 5:30 p.m. This year’s limited release Tree Beer will be available throughout Beer Month GR, or while supplies last. All Tree Beer proceeds will benefit FGRP’s Grand Rapids Urban Forest Project for tree plantings in the community.

 

Grand Rapids, Mich. – Founders Brewing Co. is happy to announce the fourth annual KBS Week, in honor of the release of KBS this year. The beer will be available starting March 13 in Michigan and April 1 across the remainder of the brewery’s distribution footprint, which includes 42 states. Visitors and residents of Grand Rapids will be able to enjoy it March 6-11 when it is tapped at various local establishments as well as the taproom release party.

KBS Week

KBS is an imperial stout brewed with massive amounts of coffee and chocolate and then aged in oak bourbon barrels in the caves beneath Grand Rapids. KBS is the second installment in the brewery’s Barrel-Aged Series, a lineup of 6 different barrel-aged beers released throughout the year. It is consistently ranked as one of the highest rated beers in the world, according to Ratebeer.

KBS Week began in response to the overwhelming notoriety KBS has developed over the years and a desire to share that with the West Michigan beer-loving community on a broader scale. This year will mark the 4th annual KBS Week and fifteen Founders-supporting bars and restaurants in the Grand Rapids area will each tap a keg of KBS during a designated timeslot between March 6 and 10. KBS Week will culminate with the Founders taproom release party, where KBS will be poured all day on Saturday, March 11.

“Kentucky Breakfast Stout (KBS) is a quintessential representation of who Founders is as a company and the legacy we’ve established in the industry,” said Co-Founder and President Dave Engbers. “Fifteen years ago it debuted as an experiment with no agenda; a beer that no one asked for and, at first, no one wanted. The outcome was and is magical and we think it’s a perfect example of the innovation that is central to craft beer culture. We love the chance to celebrate the phenomenon of KBS each year and to share it with the West Michigan community first in gratitude for their support. ”

Bottles of KBS available for pickup in the Founders taproom will be released using a pre-ticketed reservation process via Ticketfly. Bottles can be reserved beginning on Saturday, February 18, at 11am EST, and they will be available for pickup March 7-12, 2017.

A handful of area hotels will be offering KBS week packages—including discounted room rates, limited edition gear in rooms and more—with information available on the Experience Grand Rapids website.

KBS will be available throughout Michigan on Monday, March 13 and throughout the rest of the Founders’ distribution footprint on April 1.

For full KBS Week details, head to kbsweek.com.

kbs weekFounders Brewing Co. is happy to announce the third annual KBS Week, in honor of the release of Kentucky Breakfast Stout (KBS) this year. The beer will be available starting March 14 in Michigan and April 1 across the remainder of the brewery’s distribution footprint, but visitors and residents of Grand Rapids will be able to enjoy it March 7- March 12.

KBS is an imperial stout brewed with massive amounts of coffee and chocolate and then aged in oak bourbon barrels for a year in the caves beneath Grand Rapids. It is consistently ranked as one of the highest rated beers in the world, according to ratebeer.

KBS Week began in response to the overwhelming notoriety KBS has developed over the years and a desire to share that with the West Michigan beer-loving community on a broader scale. This year will mark the 3rd annual KBS Week and fifteen Founders-supporting bars and restaurants in the Grand Rapids area will each tap a keg of KBS on a day and time of their choosing between March 7 and 11. KBS Week will culminate with the Founders taproom release party, where KBS will be poured all day on Saturday, March 12.

“Mike and I look forward to this week every year,” said co-Founder and President Dave Engbers, “It is fantastic working with our wholesalers and retail partners to create a community-centric week centered around the release of KBS. We are so grateful to our West Michigan community for the support throughout the years and it makes sharing KBS with all of them that much more special.”

A handful of area hotels will be offering KBS week packages—including discounted room rates, limited edition gear in rooms and more—with information available on the Experience Grand Rapids website.

KBS will be available throughout Michigan on Monday, March 14 and throughout the rest of the Founders’ distribution footprint on April 1.

 

For full KBS Week details, head to kbsweek.com

GRAND RAPIDS — Founders Brewing Co. was the hottest spot in Grand Rapids this past Saturday, as the brewery rounded out a week-long, city-wide party of the highly-acclaimed KBS.

From March 18-22, Grand Rapids played host to nearly 20 KBS tapping events across the city and at selected retailers throughout the area.

On Saturday, patrons lined up outside in the cold and waited patiently for entry into the Founders taproom, awaiting a taste of the sought-after KBS.

Inside the taproom, people buried their noses in snifters and inhaled deeply. They sipped slowly and their thirst for KBS, which had been building for over a year, was satisfied. 

“This entire week has been crazy. It has been jam packed,” said Mike Stevens, Co-Founder and CEO of Founders Brewing Co. “The cool part about it is, we turned it into this whole week-long celebration. It has been a city-wide celebration.”

Turning the KBS release into a multi-day event helped make it about more than just the beer, Stevens said.

“We love the feel and the vibe of it this year,” he said. “KBS this year wasn’t just about Founders, It was about Grand Rapids. It was about BeerCity USA.”

Emphasis was also put on getting the beer out to retail partners and having them get first-hand experience with KBS tappings.

“Virtually every single promo we’ve been to, there were lines out the door,” Stevens said. “It was really cool to watch retailers’ reactions to the events. They really got to see first-hand the impact that this beer has made on people. They were blowing through kegs anywhere from 30 to 40 minutes.”

In addition to the beer happenings across town, KBS bottle releases were held for those who were lucky enough to purchase tickets in advance online. Each day, 600 ticket holders were allowed to pick up their beer.

“All of the proceeds of the ticket costs all went to charity,” Stevens said. “We were able to get $12,000 to the river restoration project here in Grand Rapids.”

According to Stevens, he estimated the events throughout the week brought between 6,000 to 8,000 people to the city. But he still feels more can be done in future years.

“We put it out to Grand Rapids and the public and retail customers. And we want to see more of that,” Stevens said. “We brought in six to 8,000, but let’s bring in 30,000. I think it’s doable.

“It can really truly be a week-long celebration of beer in Grand Rapids. It would be a drinking man’s Disneyland.”


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