Currents events, gatherings, tastings, all around good times.

american gods

american gods

Ferndale, Mich. — B. Nektar will be hosting a bottle release party for the first release of the branded beverage line made for American Gods, a FremantleMedia North America TV series that airs on STARZ, inspired by the award-winning novel written by Neil Gaiman.

Believe is a mead made from orange blossom honey and fresh-pressed Michigan cider.
ABV 6.5%
$5.99/bottle
Bottles and pours available in the B. Nektar Taproom.

Also available on 11/10 is Gin Barrel Aged Scurvy Shyster Bastard – Orange blossom honey, Gewurztraminer grapes, grapefruit juice, elderflower, hops and grapefruit zest. Aged in Gin Barrels for 5 months. 12%

 

long road

 

New distillery Tasting Room to open in the heart of Downtown Boyne City retail district

Grand Rapids, Mich – Grand Rapids-based Long Road Distillers announced on Wednesday that they will be opening a new distillery tasting room in Boyne City, Michigan. The northern Michigan outlet will be the company’s first offsite tasting room apart from their headquarters on the West Side of Grand Rapids where they house their production facility, cocktail bar and restaurant. Visitors to the new Boyne City location will be able to sample Long Road’s line-up of handcrafted spirits, participate in special tasting events, and purchase merchandise and bottles to-go.

“The Long Road team is thrilled to join the Boyne City community,” said Kyle VanStrien, Long Road Distillers Co-Founder and Co-Owner. “It’s a beautiful town with a thriving retail district, engaged business community, and countless activities for residents and visitors to enjoy throughout the year.”

The Long Road Tasting Room will be located at 118 Water Street in the heart of the Central Business District in Downtown Boyne City. It will share a storefront with The Outdoor Beerdsman, a befitting partnership considering the handcrafted nature of the retailer who designs and prints their own apparel, and creates custom jewelry, all in-house.

“We’re excited to have Long Road Distillers join our downtown business community,” said Ashley Cousens, Executive Director of the Boyne Area Chamber of Commerce. “We think they’ll be a great compliment to the many options we have for residents and visitors to enjoy – our retail shops, brewpubs, restaurants, wineries and bars. This will add another unique attraction and a line of handcrafted products that help highlight the agricultural bounty of Michigan.”

Northern Michigan has become a vital part of the Long Road story and holds a special place in the hearts of VanStrien and fellow Co-Owner and Co-Founder Jon O’Connor.

“We are committed to using Michigan-grown ingredients in our spirits whenever possible,” said O’Connor. “MICHIGIN, our 100% Michigan ingredient gin, depends on ingredients grown in Northern Michigan. Our team spends several days each fall harvesting juniper on nearby Beaver Island, and we’ve incorporated galena hops from the Michigan Hop Alliance in Northport to add a citrus component to the gin’s botanical makeup.”

“As we’ve done in West Michigan, we’re excited to build partnerships with Boyne area farmers to develop new products that highlight the unique terroir of the region,” adds O’Connor.

While an official open date has not been announced, Long Road Distillers is actively seeking applicants for a Tasting Room Manager and Retail Associate team members.

To learn more about employment opportunities or to stay up to date on the Long Road – Boyne City location, visit fb.me/LongRoadBoyneCity.

 

 

expansion pack

Detroit, Mich. —  Batch Brewing Company, located in the Corktown neighborhood of Detroit, is rolling out its first beer subscription called the Batch Brewing Company Expansion Pack. The Expansion Pack will include an exclusive 4-pack of beer per month, only available to subscribers. In addition, the subscription includes other perks such as the ability to prepay for bottle releases.

Batch Brewing Company is in the midst of growth, adding its second location ‘The Funk Room’ at 2841 E Grand Boulevard, where they recently started canning beer and expanding distribution. “Growing a small business is a balancing act,” says co-owner Stephen Roginson. “You’ve got to rely on subcontractors and vendors to honor their commitments, deliver on time, and care about your business.”

 

 

With a goal of opening The Funk Room, the brewery has found itself short of funding after a vendor vanished with a $95,000 equipment deposit. “We’re hoping the additional revenue from the Expansion Pack will help us bridge the financial gap and get our second tap room open to serving the North End and Milwaukee Junction communities,” added Roginson.

The first installment of the Expansion Pack will be available to subscribers in February as Batch Brewing Company celebrates its 4th anniversary. More information about the Expansion Pack can be found at their website.

 

About
Batch Brewing Company has been voted as Best Microbrewery / Brewpub by both Metro Times and Hour Detroit, Best Brewery in Michigan according to Yelp, and was chosen as the #3 Best New Brewery in Michigan by MLive in 2016. Winners of Hatch Detroit in 2013, Batch Brewing Company opened their doors in early 2015. Batch Brewing Company’s original location is at 1400 Porter Street in the Corktown neighborhood of Detroit, and recently launched the Batch Brewing Company Funk Room at 2841 East Grand Boulevard.

 

issues and ales

GRAND RAPIDS, Mich — Harmony Hall will host a night of political discussion focused on the highly anticipated upcoming midterm election. Michigan Radio’s next installment of “Issues & Ale” will take place in the hall on Wednesday, October 24 from 6:30-8:00 p.m.

“We’re making it easy to do your civic duty. Get informed while enjoying a delicious Harmony beer!” said Heather Van Dyke-Titus, co-owner of Harmony Brewing Company.

Issues & Ale is an ongoing event series designed to get the public talking about issues in Michigan in an informal environment. The events take place throughout Michigan Radio’s listening area and are always free to attend.

michigan radio

It’s Just Politics co-host Zoe Clark will host a panel of Grand Rapids political experts in a discussion about the upcoming midterm election. On November 6, Michiganders will elect a new governor and attorney general, select candidates in a number of contested races in the U.S. House of Representatives and Senate and vote on three statewide ballot proposals.

“This will be a fun and fast-paced discussion about some of the key races and ballot issues that people across Michigan will be voting on in the November midterm election,” said Steven Chrypinksi, marketing director for Michigan Radio.

Audience members will also have the opportunity to pose questions about the election to the panel.

“We’ve been talking to so many people who are feeling desperate for constructive, respectful dialogue about politics and the issues that impact all of us,” Van Dyke-Titus said. “We wanted to provide a forum for that conversation to happen.”

Van Dyke-Titus, a lifelong listener of NPR, looks forward to hosting the event in the midst of a tense political atmosphere.

“I’m thrilled to be able to collaborate with an institution that I value and respect so much,” Van Dyke-Titus said. “I’m also excited that the theme of the night is a preview for the midterm elections. I can’t remember a time when an election felt more important.”

 

bonsai project

CINCINNATI, OH – MadTree Brewing Company and Short’s Brewing Company are launching The Bonsai Project collaboration (Get it? Short trees…) this November. After sharing a couple gin and tonics, they decided to take brewery collaboration to a whole new level. Similar to a traditional black and tan, each brewery developed a recipe intended to be layered together resulting in the ultimate collaboration and gin and tonic experience.

MadTree is brewing and canning, OH, a gin-inspired specialty ale with lemon peel, juniper berry, hibiscus, and coriander with raspberry and peach added. Short’s is brewing and canning, MI, a tonic-inspired specialty ale with lemon, lime, and orange zest, allspice, cinchona bark, lemongrass, and cubeb pepper with lemon, lime, and orange juice added. When layered together both are sure to make beer drinkers say, “oh my!”

bonsai project

 

Each six-pack will contain three cans of OH and three cans of MI in a carton-wrap package format. Best served layered, consumers can layer at home or get the full layering experience at MadTree and Short’s events at bars and restaurants across the Midwest. The breweries will provide each event location with a custom layering spoon to create the Bonsai Project on-site.

“When we decide to collaborate with another brewery, it’s because we have a genuine relationship with them and we inspire each other to create innovative beers” said Brady Duncan, MadTree co-founder. “Hanging out with Joe and the team from Short’s, with a few cocktails added, got us thinking about doing something different.”

“Everything about this project is rad. From concept to package design, all the way through recipe development and promotional brainstorming. I think it’s awesome to offer up two uniquely different beers in both color and flavor, that also complement each other. The layering element takes it to a whole new level adding a third flavor experience at the consumers discretion. I’m stoked to see this project come to fruition. It’s going to be a game changer.” said Short’s CEO and Creative Engineer, Joe Short.

Collaboration six-packs and draft will be distributed throughout Ohio and Indiana by Cavalier Distributing and across Michigan by Imperial beverage beginning on November 12, 2018.

 

About MadTree Brewing Company

Cincinnati’s MadTree Brewing made history when they opened in 2013 by becoming the first modern craft brewery to can its beer in Ohio. When it comes to brewing, they have carved their own path. They mix. They mash. They methodically bring quality beer to life, and have fun doing it. Demand from the growing community keeps MadTree motivated and moving. In return, they make nothing but the best beer. They are founded and continue to grow on the notion that beer builds community and community builds beer. MadTree distributes its beers throughout Ohio, Kentucky, and Middle and Eastern Tennessee.

About Short’s Brewing Company

Located in the heart of Downtown Bellaire, MI, Short’s Brewing Co. was established in 2004 by Joe Short.  In 2009, Short’s began keg and bottle distribution in Michigan via their Elk Rapids Production Facility. Starcut Ciders is a division of Short’s Brewing Company born out of a desire to celebrate the bounty of Michigan orchards. The brewery is known widely for their flagship and experimental brews including Huma Lupa Licious and Soft Parade. Short’s prides themselves on producing fearlessly creative beers, handmade by people who care in Northern Michigan.

 

 

CBS

 

GRAND RAPIDS, Mich. – Founders announced today that they will release Canadian Breakfast Stout (CBS), an imperial coffee chocolate stout aged in maple bourbon barrels, as the final release in the 2018 Barrel-Aged Series. CBS is one of the most sought-after releases in the world. This is the second year in a row the brewery has released CBS

Fans may notice that CBS’s label is missing a key, iconic element this year. The Mountie has been removed but the feel of the original label is maintained with an image of a bucking horse against a forested background.

“We’ve been ramping up our barrel-aged program over the past few years and it’s allowed us to expand our offerings,” said President and Co-Founder, Dave Engbers. “We’re so excited to announce that CBS will be available for the second year in a row. The beer enthusiasts have been very vocal about their love for this beer and we’re happy we can accommodate. It’s what we love to do.”

The highly anticipated beer was first brewed after Brewmaster Jeremy Kosmicki stumbled upon bourbon barrels that had previously housed maple syrup. Adding the same base beer as Kentucky Breakfast Stout (KBS), CBS was born. Rich maple syrup, roasted coffee and velvety chocolate meld together in this barrel-aged beer to create a transcendental drinking experience.

CBS is the sixth and final release in the brewery’s 2018 Barrel-Aged Series, preceded by KBSBackwoods BastardDankwood, Barrel Runner and Curmudgeon’s Better Half. General Admission CBS ticket sales begin on October 12 at 10am. Current Detroit and Grand Rapids Mug Club Members should check their email for member-exclusive bottle ticket pre-sale details. Pickup from both taproom locations begins on November 1 and goes through November 4. CBS will be available in all markets on draft and in bottles beginning November 2 and will have a suggested retail price of $24.99/750 mL bottle. Please note that price will vary by market.

About Founders Brewing Co.

Established in 1997 by two craft beer enthusiasts—Dave Engbers and Mike Stevens—with day jobs and a dream, Founders Brewing Co. brews complex, in-your-face ales, with huge aromatics and tons of flavor. Founders ranks among the top 10 largest craft breweries in the U.S. and is one of the fastest growing. The brewery has received numerous awards from the World Beer Cup and the Great American Beer Festival and RateBeer and BeerAdvocate users often rate its beers among the best in the world. Located in downtown Grand Rapids, Michigan, Founders is a proud member of the Michigan Brewers Guild.

 

 

new holland

 

HOLLAND, Mich.  Tapping into its heritage and success as the top craft Bourbon Barrel-Aged Stout, New Holland Brewing Company is launching a new brand campaign: Share A Legend. At its core, the campaign is a celebration of storytelling shared among friends over this timeless brew—and the legend of Dragon’s Milk™ that began when it was first bottled 17 years ago.  

Share A Legend is an open-ended storytelling project that invites fans to share their personal tales, whether they are stories of triumph, the goodness of humankind or someone who has inspired them. Throughout the campaign, New Holland Brewing Company will release the legends of six real people, who fall into the archetypes, starting with Warrior and followed by Huntress, Smith, Poet, Alchemist and Performer. The videos, the new DragonsMilk.com website and other branded elements adopt a half-illustrated design that embody the true but imaginative and creative nature of legendary tales that are passed down over time.  

Share A Legend Campaign  

To commence the storytelling project, New Holland Brewing Company has partnered with Glynn Washington, Michigan native and host of the popular radio show and podcast, “Snap Judgment” to emcee a night of storytelling at The Knickerbocker in Grand Rapids, Mich. Narrators are invited to submit their stories online for a chance to share their legendary tales with an audience during the slam on Oct. 19, 2018. Submissions will be accepted through Oct. 12, and storytellers will be notified by Oct. 15 of their opportunity to take stage alongside Washington. 

In addition to the open mic night with Washington, New Holland Brewing Company is encouraging fans to share their legends anytime by tagging them on social media with #ShareALegend or posting them to DragonsMilk.com. The purpose of the campaign is to cultivate meaningful stories and form a sense of community and belonging through spoken word.

New Experiential Room Revealed

Another component of the Share A Legend campaign includes the reveal of New Holland’s Table of Legends room onsite at The Knickerbocker. Dragon’s Milk is a catalyst for people to forge everlasting human connections around the table or campfire in our modern world where time seems to escape us. The Table of Legends room is intended to serve as an “Instagrammable” experiential space for individuals to gather, connect and share their own personal legends.

“We believe Dragon’s Milk can create savored moments where time stands still, and great stories are told,” said Brett VanderKamp, founder and president of New Holland Brewing Company. “Over time, these stories can turn into legends. When we thought of just how many stories Dragon’s Milk has prompted, we realized these needed to be celebrated and shared.”  

With characteristics of cocoa and a punch of bourbon right on the nose, Dragon’s Milk drinkers can experience the love and passion that is poured into the aged brewing process with every sip of the beverage.  

A limited amount of tickets for the exclusive Oct. 19 event are available at DragonsMilk.com.

  • What: Share A Legend Storytelling event with Glynn Washington
  • Where: The Knickerbocker, 417 Bridge St NW, Grand Rapids, MI 49504
  • When: Oct. 19, 2018. Doors open at 6 p.m., storytelling begins at 7 p.m.

To obtain tickets for the Oct. 19 event, submit a story for a chance to share the stage with Glynn Washington or learn more about how Dragon’s Milk is made, visit www.DragonsMilk.com. 

About New Holland Brewing Company  

For more than 20 years, New Holland Brewing Company has been an integral member of the artisan approach, pursuing playful creativity in its authentic beer, spirits and foodservice. New Holland believes the notion of craft lives in fostering rich experiences for customers, including at its two brewpubs in Grand Rapids and Holland, Michigan. New Holland brews at least 20 beers each year, in addition to their flagship stout, Dragon’s Milk™, a full line of spirits and ready-to-drink cocktails. 

 

 

harvest

The 2018 release features 100% local Michigan hops

 

GRAND RAPIDS, Mich.– According to a recent report from Hop Growers of America, your next craft beer is more likely than ever to contain Michigan hops. Founders Brewing Co. is celebrating the rise of local hops with this year’s release of Harvest Ale, a wet-hopped ale. An annual mainstay since the early-2000s, Harvest Ale is the brewery’s ode to the beauty of American hops grown in their backyard.

Founders proudly uses 100% locally-grown wet hops in this year’s batch of Harvest Ale, which speaks to the growth of quality in the local hop farming industry. Harvested as small flowers from trailing vines, hops add complex aromas and flavors to beer, and have distinct personalities that vary greatly from farm-to-farm. Founders sources from a number of local Michigan hop farms, including MI Local, Hop Head Farms, and Pure Mitten. To guarantee freshness, the brewing team works around the clock to transform the fresh hop cones into Harvest Ale. According to Brewmaster, Jeremy Kosmicki, “it is an arduous, tiring process,” but there are few beers he enjoys brewing more. Harvest Ale marks the return of fall, and the hands-on production process transforms the brewery into an aromatic, greenhouse-like space that is unique to this season.

Harvest Ale is available nationally in bottles through October 2018. Founders will also celebrate the return of the beer at their annual Harvest Party, a tribute to the American hop. Hosted at their Grand Rapids taproom on October 13, Harvest Party will feature live music, special food offerings and an impressive tap list. Harvest Ale is available in 4-packs of 12oz bottles and on draft across the brewery’s distribution footprint. It has a suggested retail price of $12.99/4-pack – please note that pricing will vary depending on the market.