Currents events, gatherings, tastings, all around good times.

long road distillers

New distillery Tasting Room to open in the heart of Downtown Grand Haven

 

Grand Haven, Mich. – Grand Rapids-based Long Road Distillers is set to open a new distillery tasting room in Grand Haven, Michigan this week. The lakeshore location will be the company’s second offsite tasting room apart from their headquarters on the West Side of Grand Rapids where they house their production facility, cocktail bar and restaurant. They also have a retail location in Boyne City.

Visitors to the new Grand Haven location will be able to enjoy an extensive lakeshore-inspired cocktail menu and a full food menu featuring snacks, share-ables, salads, sandwiches and more. Guests will also be able to sample Long Road’s line-up of award-winning spirits, participate in special tasting events, and purchase merchandise and bottles to-go.

long road“Our team is excited to finally join the Grand Haven community,” said Kyle VanStrien, Long Road Distillers Co-Founder and Co-Owner. “We’ve been working on a location here for nearly two years, and it’s certainly been a long road. We can’t wait to share what we’ve been able to build!”

Long Road Grand Haven is located at 18 Washington Ave, in the heart of the downtown business area, and less than a block from the waterfront. It features a new 6-seat bar and 40-seat dining area that opens to a 10-seat patio on the sidewalk with large, sliding glass doors.

“We’re excited to bring our curated experience to the lakeshore,” said Jon O’Connor, Co-Founder and Co-Owner of Long Road Distillers. “We look forward to adding something new and unique for the residents and visitors of Grand Haven to enjoy.”

An official grand opening and ribbon cutting will be held at 5:30 pm on Thursday, July 18. Going forward, the distillery will be open daily from 11a to 11p.

See the Cocktails and Kitchen menus, and to stay up to date on the Long Road – Grand Haven.

 

hawaii

Hawaiians can expect to see select Founders releases in cans and draft as soon as the end of July 2019

GRAND RAPIDS, Mich., – Founders Brewing Co. has announced that they have partnered with Odom Hawaii – of the Odom Group and the GAB network of wholesalers – to bring their beer to the Aloha State. This marks the 50th state of distribution and successfully completes nationwide coverage for the 22-year-old brewery. Customers can expect to see select releases in draft and cans (as applicable) of All Day IPA, Solid Gold, Rubaeus and Breakfast Stout as early as the end of July.

“My partner Dave and I are very excited to announce that Founders will be heading to Hawaii!” said CEO and Co-Founder Mike Stevens. “It’s always a special time whenever we add a state of distribution and the fact that Hawaii is our 50th state makes it all the more worthy of celebration. It’s long been a dream of ours to see our beer across the US, and the fact that 22+ years later we’ve accomplished this is a testament to our Founders team and our amazing wholesaler partners. Tonight, we raise a glass to the Aloha state and thank everyone throughout America who’s helped us get to where we are today.”

“We’re thrilled to be a part of such a monumental milestone in the Founders Brewing Co. business,” said Vice President of Corporate Sales, Brandon Odom. “We value their partnership and are looking forward to the exciting times to come. Congratulations to Founders on the tremendous success of expanding their business across the entire United States. A truly well-deserved accomplishment!”

Launch events will be taking place as soon as the end of the month. To review information on the Founders lineup and release calendar, visit foundersbrewing.com

About Founders Brewing Co.
Established in 1997 by two craft beer enthusiasts—Dave Engbers and Mike Stevens—with day jobs and a dream, Founders Brewing Co. brews complex, in-your-face ales, with huge aromatics and tons of flavor. Founders ranks among the top 10 largest craft breweries in the U.S. and is one of the fastest growing. The brewery has received numerous awards from the World Beer Cup and the Great American Beer Festival and RateBeer and BeerAdvocate users often rate its beers among the best in the world. A proud sponsor of chasing the American dream, Founders launched the Chase Your What If campaign in January 2019 to inspire all beer fans to live life to its fullest. Located in downtown Grand Rapids, Michigan, Founders is a member of the Michigan Brewers Guild.

 

oberon

COMSTOCK, Mich. – Bell’s Brewery signature summer beer, Oberon Ale, will get a new, temporary look to close out the summer.

Inspired by the 2019 Oberon mini-keg design, limited edition Oberon packaging has started shipping from the brewery. This refreshed look will be reflected across all Oberon packaging: 16 oz. cans (4-packs), 12 oz. cans (6-packs and 12-packs) and 12 oz. bottles (6-packs and 12-packs).

“This is a fun way to celebrate the different parts of the summer season… rest assured, it’s the same beer you’ve grown to know and love,” said Larry Bell, founder and president of Bell’s Brewery.

Oberon is available seasonally beginning in late March through August (Arizona and Florida are year-round distribution states).

 

oberon

One of Bell’s most popular beers, Oberon (5.8% ABV) is an American Wheat Ale fermented with Bell’s signature house ale yeast, mixing a spicy hop character with mildly fruity aromas. The addition of wheat malt lends a smooth mouthfeel. A classic summer beer, Oberon is only brewed with water, malt, hops and yeast.

This same beautiful imagery has also inspired some brand-new Bell’s merchandise that can be purchased online and in person from the Bell’s General Store.

For more information about where to enjoy those last few months of summer, check out Oberon cooking recipes, learn more about the history of the beer and more, visit bellsbeer.com.

ABOUT BELL’S BREWERY

Bell’s Brewery, Inc. began in 1985 with a quest for better beer and a 15 gallon soup kettle. Since then, we’ve grown into a regional craft brewery that employs more than 550 people over a 41 state area, in addition to Puerto Rico and Washington DC. The dedication to brewing flavorful, unfiltered, quality craft beers that started in 1985 is still with us today. We currently brew over 20 beers for distribution as well as many other small batch beers that are served at our pub in Kalamazoo, the Eccentric Cafe. Our ongoing goal is to brew thoughtfully, creatively and artistically. 100% family-owned and independent, we strive to bring an authentic and pleasant experience to all of our customers through our unique ales and lagers.

craft beer month

 

(LANSING, Mich) – Legislators in Lansing have recently declared July as “Michigan Craft Beer Month” with the introduction of House Resolution No. 135 and Senate Resolution No. 61, noting the brewing industry’s long-standing history, impact on both the tourism and agricultural interests and the ongoing contributions to the overall economy of the state.

Formed in 1997, the Michigan Brewers Guild operates as the non-profit trade organization representing craft brewing interests around the state. With more than 290 member breweries, microbreweries and brewpubs spread out from coast to coast to coast – throughout both Peninsulas, in rural and urban areas – it’s no wonder Michigan is known as “The Great Beer State.” Currently Michigan ranks #4 nationally for the overall number of breweries, at 350+, according to the Brewers Association.

The highlight of “Michigan Craft Beer Month” is the 22nd Annual Michigan Summer Beer Festival, July 26-27 at Riverside Park in Ypsilanti’s historic Depot Town – along the banks of the Huron River. Featuring nearly 150 breweries and more than 1,000 unique beers, this is the largest of the Guild’s four annual festivals (the others being the UP Fall Beer Festival, September 7 in Marquette; Detroit Fall Beer Festival, October 25-26 at Eastern Market in downtown Detroit; and Michigan Winter Beer Festival, February 21-22 at Fifth Third Ballpark in Comstock Park, just north of downtown Grand Rapids). More than 35,000 people collectively attend the Guild’s annual festivals.

 

SR61 was introduced by Senator MacGregor and HR135 was introduced by Representatives Farrington, Chirkun, Clemente, Crawford, Garza, Gay-Dagnogo, Haadsma, Jones, Kuppa, Lasinski, Love, Manoogian, Sabo, Shannon, Slagh, Sneller and Warren. The House Resolution reads:

Whereas, Michigan craft brewers are a vibrant affirmation and expression of Michigan’s entrepreneurial traditions, operating as community-based small businesses and providing employment for more than 17,000 workers; and

Whereas, Our state has craft brewers in every region of the state and more than 300 craft brewers statewide; and

Whereas, Michigan ranks fifth in the nation for overall number of breweries, microbreweries and brewpubs; and

Whereas, The Michigan Brewers Guild celebrates Michigan Craft Beer Month each year by hosting a Summer Festival in July; and

Whereas, Craft brewers in Michigan support state agriculture by purchasing hops, malted barley, wheat, beet sugar, cherries, apples, and numerous other fruits, herbs, spices, and vegetables grown here; and

Whereas, Michigan craft brewers promote Michigan’s spirit of independence through a renaissance in handcrafted beers like those first brought to our state by European settlers and produced here by our forefathers, including Bernhard Stroh, for the enjoyment of the citizenry; and

Whereas, Striving to educate legal drinking-age residents, Michigan craft brewers convey awareness about the differences in beer flavor, aroma, color, alcohol content, body, and other complex variables, beer history, and gastronomic qualities of beer; and

Whereas, Michigan craft brewers champion the message of responsible enjoyment to their customers and work within their communities to prevent alcohol abuse and underage drinking; and

Whereas, Craft brewers in Michigan produce more than 100 distinct styles of flavorful beers, the quality and diversity of which have made Michigan the envy of many states, contributing to balanced trade with increased Michigan exports and promoting our state’s tourism; and

Whereas, Michigan craft brewers have shown a successful business model by contributing more than $700 million in labor income with a total economic contribution of more than $2.4 billion, thriving and expanding by furthering their economic importance to the state; and

Whereas, Michigan craft brewers are vested in the future, health, and welfare of their communities as employers providing a diverse array of quality local jobs, as contributors to the local tax base, and as committed sponsors of a broad range of vital community institutions and philanthropic causes, including not-for-profit housing development associations, chambers of commerce, humane societies, athletic teams, and medical research; now, therefore, be it

 

Resolved by the Senate and House, That the members of this legislative body commemorate July 2019 as Craft Beer Month and recognize the contributions that Michigan craft brewers have made to our state’s communities, economy, and history; and be it further

Resolved, That we commend Michigan craft brewers for providing jobs, improving the balance of trade, supporting Michigan agriculture, and educating residents about the history and culture of beer, while promoting the responsible consumption of beer as a beverage of moderation.

The Michigan Brewers Guild is the network of innovative and passionate brewers that serves as the recognized advocate for the Michigan craft beer industry. The mission of the Michigan Brewers Guild is to promote and protect the Michigan craft beer industry with an overarching goal to help craft beer acquire 20% of the market by 2025.

 

new holland spirits

The Michigan distillery announces plans to expand with new tasting room in scenic Lake Michigan town

 

SAUGATUCK, MICH. — New Holland Spirits has announced it is starting the construction of a new tasting room at 201 Culver Street in the heart of Saugatuck, Michigan. Pending regulatory approvals, the new location is scheduled to open in time for the July 4th celebration downtown.

“New Holland is thrilled to open up our first spirits-focused tasting room in Saugatuck.” said David White, Vice President of Retail Operations and Partner. “As neighbors along the lakeshore, we appreciate the unique atmosphere of Michigan’s coastal communities as destinations for great food and drinks. We can’t wait to become a part of Saugatuck’s vibrant downtown.”

The new tasting room is located across the street from Bowdie’s Chophouse and around the corner from The Butler restaurant. Its prime location in walkable downtown Saugatuck will make it an ideal destination for happy hour cocktails or an after-dinner nightcap.

new holland spiritsGuests will be able to taste and purchase New Holland’s award-winning spirits, including Knickerbocker Gin, Beer Barrel Bourbon and Lake Life Vodka, at the new location. The new space will serve some of New Holland’s most popular cocktails, as well as wine and cider. Select cocktails and limited run spirits will be available on draft. The tasting room will offer some light food options in the form of appetizers brought in from New Holland’s Pub on 8th in Holland, Michigan, including their Famous Beer Cheese and Crackers, Woodsman Platter, Spice Roasted Nuts and Hummus Platter.

Seating for 30 will be available indoors, and there will be 12 seats on the outdoor patio. The new space will be available to book for private events and parties for up to 35 people.

Visitors to the tasting room will be able to take home New Holland spirits in a variety of bottle sizes. Merchandise and cocktail bar essentials will also be available for sale in the retail space, making it a must-stop for the traveler in need of supplies.

New Holland Spirits has been creating fine craft spirits since 2005. The new tasting room in the popular lakeshore vacation destination allows the distillery to expand its footprint and reach a new audience.

“We are very excited to bring our own artistic expressions of craft spirits to Saugatuck’s vibrant art community. Our storefront at 201 Culver Street is easily accessible by car or by boat, and we will provide guests with a wide variety of bottles to go, handcrafted cocktails and a selection of wine and cider,” said Brett VanderKamp, president of New Holland.

two hearted

 

COMSTOCK, Mich. – Bell’s Brewery and two of its beers – Two Hearted Ale and Hopslam Ale – were recognized again in this year’s Best Beers in America survey from Zymurgy magazine.

Two Hearted was No. 1 in the Top-Ranked Beers category and Bell’s in whole was named top brewery.

This is the third consecutive year that Two Hearted has claimed this honor. It came in second to Russian River’s Pliny the Elder for seven straight years previously.

Hopslam Ale also placed in the top-ranked beers list tied at No. 7.

Now running in its 17th year, the survey asks members of the American Homebrewers Association (AHA), which publishes Zymurgy, to choose up to five of their favorite commercial beers available for purchase in the U.S.

“Receiving this honor once, twice even was incredible. But a third time? I am speechless and incredibly thankful to the homebrewing community and everyone who has helped make this beer what it is today,” said Larry Bell, president and founder of Bell’s Brewery.

The full Best Beers in America list—which includes complete rankings on all the top beers, breweries and more is available at HomebrewersAssociation.org.

“Being selected as a winner for this esteemed list is no small feat. All of this year’s winners showcase exceptional flavors, expertly crafted by some of the greatest talent in the brewing industry,” said Gary Glass, director of the American Homebrewers Association. “I’d like to extend congratulations to all of this year’s winners and toast to their exemplary beers favorited by homebrewers and beer lovers alike.”

The AHA announced the results of this year’s survey in a press release.

“It is an honor to once again be awarded the top-ranking spots among so many great breweries and beers,” said John Mallett, Director of Operations at Bell’s Brewery. “Only the best Centennial hops, a commitment to quality by the entire Bell’s team, and the splendor of our home state are all part of the beauty of Two Hearted Ale. There is one other vital component, the beer lover. We are truly humbled to be recognized by the finest palates in homebrewing.”

The American Homebrewers Association has worked on behalf of the homebrewing community since 1978 and celebrates a membership of more than 46,000 homebrewers.

The Bell’s General Store has been supporting homebrewers in Kalamazoo and beyond since the 1980s and even, predates the brewery. Larry Bell founded the company originally as a homebrew supply store in 1983.

For homebrewers interested in replicating some of the winningest beers at home, the AHA provides clone recipes in Zymurgy and online, in the recipes section of the AHA website. Clone recipes for Bell’s beers, including Two Hearted, can be found at bellsbeer.com. Kits can also be purchased on the Bell’s online store.

 

 

tour program

COMSTOCK, Mich. – One of the best brewery tours in the U.S. just got even better.

Bell’s Brewery debuted a handful of improvements that have been in the works for months as part of enhancing its tour program.

Bell’s tour guests can now explore the history of one of the oldest craft brewers east of the Mississippi River with a comprehensive 50-foot timeline. They can also be able to purchase exclusive merchandise and see pieces of Bell’s history like the soup pot that started it all.

Bell’s tour program was voted as one of the best in the country by the readers of USAToday as part of its 10Best series in April. Bell’s finished second and was the only Midwest brewery to make that list.

“These installations will enhance our ability to tell our story with visual elements and pieces of our history – a more complete experience,” said Shelly Claflin, Bell’s Tour Manager. “We’ve literally added a huge splash of color to our tour space with this new timeline exhibit and are very excited to take the visitor experience to the next level. Providing stellar hospitality while sharing the story of Bell’s will continue to be cornerstones of our tour program.”

All tours are free and open to all ages. For those of legal drinking age, samples are included as you browse and learn about Bell’s history.

Other improvements include additional seating, the upcoming addition of a selfie station and plaques detailing the history of fermenters that were once used at the Stroh Brewery Co. in Detroit.

Bell’s tours blend an extensive knowledge of the brewery and craft beer with incredible storytelling as it welcomes tens of thousands of guests every year. The Eccentric Café, Bell’s original brewery in downtown Kalamazoo and its main brewery seven miles east in Comstock, are destinations for craft beer fans from around the world.

Behind-the-scenes brewery tours have also returned for the summer. Guests can tour areas not typically seen on regular tours on Thursday evenings. Reservations for all tours can be made here.

ABOUT THE BELL’S TOUR PROGRAM 

Free tours (all ages welcome) are held Wednesday through Sunday at Bell’s main brewery in Comstock and on weekends at its original downtown Kalamazoo brewery.

Each Comstock tour includes free samples for those 21 and up. Specialty tours are also offered throughout the year. Examples include a Hopslam and Two Hearted focused tour as well as special Reach for the Sun tours on Oberon Release Day. These specialty tours are limited and sell-out fast.

Each Bell’s brewery tour covers the history of Bell’s and brewing throughout the years in addition to sustainability, packaging, ingredients, quality and more.

Free tours can be reserved at bellsbeer.com.

thornapple brewing

Microbrewery, winery, distillery and restaurant to unveil expansion on June 15

 

GRAND RAPIDS, MICH. — Thornapple Brewing Company has announced the grand re-opening of its newly expanded space on 28th Street in Grand Rapids. The microbrewery, winery, distillery and restaurant has added 4,000 square feet to its footprint, allowing room for more guests and more beverages on tap.

The unveiling comes on the brewery’s second anniversary. There will be a party to celebrate the occasion on June 15.

The expansion has doubled the floor space in the brewery’s front of house and comes with 90 additional seats in the taproom.

“We reached a point where expanding was necessary,” said Jeff Coffey, co-owner of Thornapple Brewing Company. “With added space and seating, customers won’t have to wait in line anymore.”

Included in the expansion are a game area with darts and corn hole and a quieter section for those who just want to come in for a beer and conversation while others are enjoying live music on the weekends. The space can also be used for private events hosting up to 100 people.

Thornapple has also added a 14-tap bar, bringing the brewery’s total number of taps to 40. The expansion also comes with a new 400 square foot cooler, which will increase the brewery’s production capacity.

“We’ll be able to have a lot more varieties on tap and get more beer out into distribution,” said Eric Fouch, co-owner.

The anniversary party and grand re-opening will feature live music, indoor and outdoor games and slushie machines with housemade wine and mead slushies.

“Headbrewer Sebastian Henao will have new beers on tap to help fill in those 14 new taps,” Fouch said.

Thornapple will release its first bourbon for the occasion as well.

“The Thornapple Artisan Spirits Bourbon is a very smooth, corn forward, slightly sweet bourbon aged in oak barrels for at least one year,” Fouch said.

Coffey, a native of Green Bay and life-long Packer fan, has decorated the new space with some of his personal Packer memorabilia, including a football signed by Bart Starr. The lounge will feature “up north” themed decor as well.

“Both Eric and I enjoy the great outdoors and like to bring a bit of that to the brewery,” Coffey said.

Guests can watch Packers and Lions games in the new space all season long. All games will be shown on projection TVs.

“The Lions’ home at Thornapple Brewing Company will be in the main seating area and Packers’ home turf will be in the lounge area,” Coffey said.

Thornapple Brewing Company is the area’s only full-service microbrewery, winery, distillery and restaurant.

“We like to do a lot of things, and when we do them, we do them well,” Coffey said. “Most breweries don’t have a distillery, and we’ve got a good one. Our gin is tasty, our vodka is clean. I’ve never heard a bad word about our whiskey, and our bourbon will be the same.”

Three Thornapple beers, two ciders and one perry won awards at national and international competitions this year.

Coffey said Thornapple’s staff is to thank for the brewery’s success in its first two years.

“Our management, servers and kitchen staff work hard together to make sure our customers are happy,” Coffey said.  “On busy nights it’s like an orchestra.”