New restaurant says aloha to Grand Rapids beer fans during grand opening, March 22

Grand Rapids, Mich. – Jolly Pumpkin Artisan Ales has made its way to Beer City USA. The original proprietor of barrel-aged sour ales will open its sixth pub concept – Jolly Pumpkin Pizzeria & Brewery-Grand Rapids – 11 a.m. Thursday, March 22.

“Grand Rapids is a craft beer mecca, and we’re honored to finally establish a presence for our barrel-aged sour beer,” said Ron Jeffries, Jolly Pumpkin president and master brewer. “We’re looking forward to meeting our new neighbors and raising a glass together.”

Located at 428 Bridge St. N.W., the 5,000 square foot location will feature a bar with more than 30 pours on tap, indoor and outdoor seating and an urban, rustic vibe. Featuring a casual order-and-eat approach, patrons place their orders at a cash register and take a seat at a table of their choosing where a staff member delivers their meal. Large picnic tables set the scene for communal dining to encourage conversation and create a vibrant, welcoming experience.

The interior of Jolly Pumpkin Pizzeria and Brewery calls attention to both the shipping and brewing side of the business by incorporating wood pallets and barrels into its design. Giant oak barrels can be found throughout the brewpub – inspired by Jeffries’ open fermentation barrel-aged brew process, while reclaimed wood pallets cover the location’s walls from floor to ceiling, contributing to the brewery’s warm, inviting atmosphere.

The Grand Rapids brewpub features a wide variety of sour brew selections, from year-round favorites like Bam Biere and La Roja to seasonals like Noel de Calabaza and La Parcela. For non-sour beer fans, a selection of craft beers brewed in Michigan from Jolly Pumpkin’s partners at Northern United Brewing Co. are also available, including North Peak Beer, Nomad Ciders, Bonafide Wines and Civilized Spirits.  

Hungry patrons will love Jolly Pumpkin’s menu, packed with artisan dishes crafted to compliment the brewery’s signature artisan ales. The Grand Rapids menu features a selection of artisan pizzas, signature sandwiches, appetizers and salads, from the other Jolly Pumpkin locations as well as a couple items available exclusively in Beer City USA. Some popular favorites include:

  • Farro & Brussels Salad featuring shaved Brussels sprouts, kale, farro, dried cranberries, feta cheese and roasted almonds served with whole grain mustard vinaigrette
  • Fried Chicken Sandwich served with sesame cilantro slaw, turmeric aioli, sriracha and spicy pickles on a sriracha roll
  • Bridge Street Vegan Pizza topped with roasted red pepper hummus, basil pesto, balsamic roasted vegetables and kale chips

“High quality ingredients is the secret to our delicious dishes,” said Neal Crawford, general manager. “We’re committed to sourcing only the freshest ingredients and locally produced whenever possible. In fact, we’re proud to be working with Grand Rapids’ own Field and Fire Bakery for our breads and Louise Earl Butcher for meat.”

For more than a decade, Jolly Pumpkin has brewed its signature barrel-aged, sour ales for the enjoyment of beer enthusiasts around the world. Established in 2004 by co-founders Ron and Laurie Jeffries, the pair set out to create something different – the first craft brewery to foray a line of all barrel-aged sour ales.

While Jolly Pumpkin beers start out the same as other traditional brews – mashing, boiling and fermenting – the sour ale enthusiasts put a funky twist on the maturation step, placing all its brews into oak barrels where the beer ages to perfection. In the oak barrels, the beer’s flavor profile sours, taking on the unique bitter notes and character that make Jolly Pumpkin so iconic.

“Each of our pours are one-of-a-kind, hand-blended creations that constantly inspire us to push forward and find new unique tastes and flavors,” Jeffries said.

Jolly Pumpkin Pizzeria and Brewery is located 428 Bridge St. N.W. in Grand Rapids, Mich. The pizzeria will operate with normal business hours from 11 a.m. to 11 p.m. Monday through Thursday; 11 a.m. to 1 a.m. Friday and Saturday; and 11 a.m. to 10 p.m. Sunday.

About Jolly Pumpkin Artisan Ales and restaurants

Established in 2004 and based in Dexter, Mich., Jolly Pumpkin Artisan Ales is widely recognized as the first craft beer brand to foray into a line of all-sour barrel-aged ales. The brand is distributed nationwide and available at the brewery’s five restaurant concepts in Michigan and one pizzeria and brewery in Chicago’s Hyde Park neighborhood. Each location features a unique selection of artisan pizzas, fresh salads, handcrafted sandwiches, appetizers and coveted truffle fries. For more information visit www.jollypumpkin.com or call 734-426-4962. Connect with Jolly Pumpkin on Facebook (@JollyPumpkin), Twitter (@JollyPumpkin), and Instagram (@JollyPumpkin).