Cheboygan expands products and region
CHEBOYGAN — One of Michigan’s newest craft breweries, Cheboygan Brewing Company, has expanded its product line and will soon be offering its products to a larger Michigan audience.
Building on the great success of its flagship beer Lighthouse Amber Altbier, the northern Michigan brewery now offers seasonal brews, has expanded its distribution market and will begin bottling soon.
“We are thrilled to be at this stage,” CBC managing partner Jamie McClurg. “Our beers have been so well received in our local communities that we are pleased to announce our plans to expand.”
Bayside Beverage continues its distribution of the company’s beers to more than 60 bars and restaurants in northern Lower Michigan while Griffin Beverage will serve much of the Upper Peninsula and cover mid-Michigan south to the Flint region.
Seasonal brews include Summer Cerveza, a dry, crisp beer that features five different styles of malted barley and Oktoberfest, a rich, German-style autumn brew. Brewmaster Tim Perry is currently working on a special lager, Winter Marzen, which will be available in the Cheboygan brewery’s taproom in mid-December.
CBC’s brews are inspired by a traditional German style of brewing reminiscent of the beers brewed in Cheboygan more than one-hundred years ago. The Cheboygan Brewing and Malting Company, established in 1882 on the west bank of the Cheboygan River just a few blocks from the new brewery, featured German brewmasters who faithfully reproduced recipes from their homeland.
The brewery closed in 1911 and now, one hundred years later, Cheboygan Brewing Company, located at 101 N. Main St. in Cheboygan, has created a state-of-the-art facility to bring great beer back to northern Michigan. The brewery’s taproom includes museum displays, artifacts, and vintage photographs that tell the history of Cheboygan brewing.
Currently, the company’s beers are only available in kegs but, by the end of December, the brewery’s newly-purchased bottling line will be up and running.
“The bottling line will allow us to place our products in grocery stores and convenience markets across the state,” managing partner Mark Lorenz said. “This will allow our faithful customers to continue to enjoy our beers at home as well as in the many fine establishments that serve our products.”
In order to fulfill the expected increase in demand, the company will expand its brewery operations and more than double its production capacity by next summer.